bobbi brown
Established in 1991 by celebrated makeup artist Bobbi Brown, this exclusive beauty line includes professional makeup products, colour cosmetics and accessories. With an ever growing retail presence, Bobbi Brown is expanding into new outlets around the UK and Ireland. I have managed the Bobbi Brown account over the last 5 years, I'm always Bobbi's first contact when they need anything.
Established in 1991 by celebrated makeup artist Bobbi Brown, this exclusive beauty line includes professional makeup products, colour cosmetics and accessories. With an ever growing retail presence, Bobbi Brown is expanding into new outlets around the UK and Ireland. I have managed the Bobbi Brown account over the last 5 years, I'm always Bobbi's first contact when they need anything.
materials
advertising // press events // press releases // direct mail // handout cards
//POS // emails // in-store displays // invites
skills
design & layout // artwork // retouching // html // print management // project management
advertising // press events // press releases // direct mail // handout cards
//POS // emails // in-store displays // invites
skills
design & layout // artwork // retouching // html // print management // project management
pretty powerful event
layout // artwork // installation // print management // project management
Bobbi Brown PR hold regular press events for the launch of new products and collections. I’m involved in the planning and measuring of the location, then I create the artwork, organise the print and finally the installation of the graphics.
layout // artwork // installation // print management // project management
Bobbi Brown PR hold regular press events for the launch of new products and collections. I’m involved in the planning and measuring of the location, then I create the artwork, organise the print and finally the installation of the graphics.
press release
layout // artwork // CD production // print management // project management
Bobbi Brown PR produce regular press releases, to promote new product launches. These vary from 6 page roll folds for the larger launches, to simpler 2 page documents.
CD’s which contain all the launch imagery are produced alongside the printed press release.
layout // artwork // CD production // print management // project management
Bobbi Brown PR produce regular press releases, to promote new product launches. These vary from 6 page roll folds for the larger launches, to simpler 2 page documents.
CD’s which contain all the launch imagery are produced alongside the printed press release.
direct mail
design & layout // artwork // mailing // print management // project management
Bobbi Brown send out direct mail 4 or 5 times a year. I create the layouts and artwork, then organise the print and mailing. The above example is for holiday gift giving, the mailer is like a wrapped Christmas present, with the customers name printed on the tag. When the customer opens the present it reveals the mailer inside. These mailers are adapted with various retailer logos and details.
design & layout // artwork // mailing // print management // project management
Bobbi Brown send out direct mail 4 or 5 times a year. I create the layouts and artwork, then organise the print and mailing. The above example is for holiday gift giving, the mailer is like a wrapped Christmas present, with the customers name printed on the tag. When the customer opens the present it reveals the mailer inside. These mailers are adapted with various retailer logos and details.
emails
layout // artwork // html // project management
Bobbi Brown often produce email campaigns to launch new collections and products. I initially create the layouts in Photoshop, before going on to build and test the HTML files. For some campaigns, a single national email is created, whilst others have to be adapted for multiple stores.
layout // artwork // html // project management
Bobbi Brown often produce email campaigns to launch new collections and products. I initially create the layouts in Photoshop, before going on to build and test the HTML files. For some campaigns, a single national email is created, whilst others have to be adapted for multiple stores.
advertising
layout // artwork // repro // project management
Regular advertising campaigns are produced, which are placed in all the large beauty publications like; Vogue, Elle, Instyle and Marie Claire. I deal with the publications directly, create the layouts, export the final files to the correct specifications and colour profiles, before submitting them to the publications. I also create ipad versions of the ads for some of the larger publications.
layout // artwork // repro // project management
Regular advertising campaigns are produced, which are placed in all the large beauty publications like; Vogue, Elle, Instyle and Marie Claire. I deal with the publications directly, create the layouts, export the final files to the correct specifications and colour profiles, before submitting them to the publications. I also create ipad versions of the ads for some of the larger publications.
pos
store visuals // layout // artwork // project management
I produce regular in-store point of sale displays, starting with Photoshop mockups for the store to approve, followed by the final artwork.
I also work on various counter displays and visuals, like the mini visual above.
store visuals // layout // artwork // project management
I produce regular in-store point of sale displays, starting with Photoshop mockups for the store to approve, followed by the final artwork.
I also work on various counter displays and visuals, like the mini visual above.